Trojan Hearse

 

A job for one of us I think…

Do you want to be a part of the public debate about the BBC’s future at a critical moment in the Corporation’s history? A rare opportunity has come up to play a key role at the BBC Trust – the governing body of the BBC which represents the interests of licence fee payers.

The Trust is currently recruiting for a Head of Communications, on a fifteen month contract basis. You will help ensure both our work and ambitions for the BBC are clearly communicated across traditional and digital media, so that they are understood by the public, Government and the rest of the industry.

As the principal communications advisor to the Chairman and Trustees, you will oversee and manage proactive and reactive communications and will develop and protect the Trust’s corporate reputation and brand.

 

The BBC Trust’s new head of communications will also be capable of devising “a programme of proactive engagement encompassing the full communications mix”, someone who demonstrates “imagination, creativity and divergent thinking and encourages it in others”, and who “manages personal effectiveness by controlling emotions in the face of pressure, setbacks or when dealing with provocative situations” and who “Is able to present complex information and arguments in a coherent and accessible format to senior management.”  Well that would help as head of communications.

Just remember…‘The BBC exists to serve the public, and its mission is to inform, educate and entertain. The BBC Trust is the governing body of the BBC, and we make sure the BBC delivers that mission.’

Not so far.

No idea what the pay is, sure to be good though.

 

Alternatively you could go for…

Celebrity Manager, BBC Children in Need

BBC Children in Need’s vision is that every child in the UK has a safe, happy and secure childhood and the chance to reach their potential. The Charity funds 2,500 projects across the UK working with disadvantaged children and young people. We are looking for a Celebrity Manager to join our team who has excellent experience, knowledge and contacts within the entertainment industry. 

As Celebrity Manager you will manage our portfolio of high profile supporters to ensure that the Charity’s key objectives are met. Central to this will be your ability to utilise Talent in innovative and creative ways, to raise awareness of the Charity and the work that it does.

Strategically manage the Charity’s celebrity portfolio to ensure it is reflective of key audiences.

 

Or you could have a job with Aunty as Big Brother.…gathering data and information on individual audience members and use it to target them as part of the BBC’s ‘social campaigning’….

Social Campaign Executive (myBBC)

myBBC is a programme exploring the opportunities for the BBC to fulfil its mission better by knowing, at an individual level, who its audiences are.

As more consumption of BBC content takes place on connected platforms, we can inform, educate and entertain our audiences in new ways; unlike with traditional broadcasting, we are able to identify people individually, learn about them and deliver richer experiences and deeper engagement. To deliver this, the BBC must invest in three areas: Insight for creative people. Tools that allow creative, marketing and online teams to understand and learn from individual audience member’s behaviours. These additional insights, combined with a new culture of rapid experimentation and testing will lead to more rapid development of new content and product ideas Personalised online experiences. Capabilities that allow the BBC to deliver unique, personally relevant experiences to every user of its online services.

Tools that allow the BBC to deepen its relationship with its audience through direct communication and relationship marketing programmes. Deeper relationships will allow us to shape our content and creative ideas around our audiences and give us new, personal ways to introduce new content to people. The myBBC programme has been created to deliver this capability.

Oh and …‘There is a requirement, however, for all staff to work flexibly across all media and genres.’  which is why a BBC executive should know that ‘Photoshop skills desirable’ for the job.  Best know how to work the hoover as well in these straitened times.

 

 

 

 

 

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13 Responses to Trojan Hearse

  1. Fred Bloggs says:

    Why is this job needed? The Trust is to overview the governance of the bBC, it is not a body to project itself. This is like a large company having a PR director; no problem with that. This seems like the board of directors having their own PR man to show that they are in control of the CEO and the company?

       21 likes

    • Guest Who says:

      ‘Why is this job needed?’

      I think it is operating on a ‘too overpopulated to make redundant basis’, as they seem engaged on a root and branch (or god-emperor to peon) hiring spree everywhere, creating new divisions and roles within these, all around the planet. There is a ‘team’ of twenty-somethings for BBCHash buggering about Africa finding happy natives, perhaps related to those sending ‘landed safely’ texts form dover on the iPhone7s to the folks back home.

      I was thinking of applying for this Trust role, but don’t appear to have any relatives of my own in the BBC, and no pictures of anyone senior buying sheep jewelry, so likely not worth it.

         12 likes

      • Stuart Beaker says:

        Of course! The BBC could revive ‘Two Way Family Favourites’ – it’d be a massive hit, with all the ‘lads’ who’d landed here, missing their families and doing their best to harvest the benefits/black wages, being touchingly re-united over the airwaves through messages to their families and communities back home.

        ‘I’m doing alright, Mum, and I’ll send the traffick-money ASAP, don’t forget there’s a lorry with your name on it!’

        ..and here’s your request We’ll meet again – ah, those white cliffs..

           18 likes

  2. TigerOC says:

    Its important because they need to ensure that they keep their seat on the next gravy train that pulls into the station.

       19 likes

  3. s.trubble says:

    Dear Sir,

    I wish to apply for the post. My demolition company could be put to very good use in the forthcoming project.
    We have considerable experience in all forms though I will confess to a personal liking for the plain old wrecking ball.

    Yours etc…….

       15 likes

  4. Beltane says:

    It’s natural to feel outrage at the indecent amounts of their time and our money currently being spent in manic self-promotion by the much-loved and impartial state broadcaster. Take comfort, though, from the knowledge that 80% or more of the viewing public will be watching ITV and Sky anyway – quite possibly in the quaint belief that the BBC is riddled with Tories.

       9 likes

  5. Dave S says:

    The language used is gobbledegook as usual. Comprehensible only to a hive wannabee or current member.
    No wonder the BBC is out of touch .It is out of control and raging bonkers if the truth were but known.
    Social Campaign Executive- WTF is that ?
    The rot is so deep that only shutting it down and selling it off is worthwhile now.
    If you want to see civilisational decline for real just read the job descriptions and weep.

       9 likes

  6. Richard Pinder says:

    I don’t know why they bother, as the one thing that is certain is that the BBC Trust is to be abolished. I was told that even the Labour members of the Committee had agreed that the BBC Trust is bust.

    But the reaction of the members of the BBC Trust is to defend themselves with a last ditch stand against licence fee paying complainants.

    The BBC does not want a debate with the public, like all lefties, the BBC wants Censorship of debate, that is why the BBC is trying to misdirect submissions to the Governments review, to its own bogus review.

    Also, an increase in complaints to the BBC of 35 percent in one year, has deepened the BBC’s relationship with the audience.

       3 likes